Worm Marketing Consulting supplies national and international business-to-business lead generation across all disciplines within presales marketing.
Our B2B campaigns for new customer acquisition employ combinations of various tools individually adapted to each client, whether it is telephone marketing, or digital, print or cross media that is required. We are with you every step of the way, throughout the entire presales process, from design and planning through to target group selection, data management, evaluation and measurement of campaign success and development of a long-term pipeline strategy.
Since 2005, we have successfully run over 1'600 lead generation campaigns - which is down to the fact that we understand how to successfully position an offer with the responsible decision-makers using just the right tone, at the right moment and with the right tools.
We see it as part of our role to ensure that the right information is in the right place at the right time with the right decision-makers. But how do we achieve this goal? We develop successful campaigns from the design phase through to provision and processing of addresses, creation, follow-up and pipeline management across all channels.
Our Marketing Service Unit provides assistance with creation, landing pages, videos, marketing automation and e-mail marketing as well as Internet applications and sales-driven websites.
We view telephone marketing as a key tool for effective determination of needs and campaign preparation. One way that we ensure solid leads and pools of addresses that are fit for your campaign is through our outbound team.
We help companies to research and enhance their pool of contacts and we prepare planned sales campaigns to optimal effect. The extent to which the information obtained in advance is targeted to the customer governs the extent to which the strategy used to approach the customer in the next phase can be individually tailored to that customer.